By ‘work on all devices’ we mean Responsive. This allows your website to respond to the device that it is being viewed on and gives the user the best possible experience regardless of whether they use a desktop computer, laptop, tablet, phone or other device.
There are now more than 232 screens sizes on different devices. Instead of creating 232 different layouts for your website, we create one that detects the best layout to display. Since this layout is ‘responding’ to the screen size it is called ‘responsive design’.
If your website design is not responsive then many users will not be able to view and use your website.
Over 53% of users in the UK now use a mobile device to access the internet. Without a responsive design website you could be losing more than half of your potential customers and sales.
A number of website owners have a ‘mobile’ version but a mobile version will only work on a few of them whereas a responsive website will work on all of them.
Google recommends webmasters follow the industry best practice of using responsive web design.
Benefits of a Responsive Website
- Your website looks great on all devices – Users do not need to zoom in to try and read the content. The design displays a website that fits the device being used and most importantly, a website that works.
- All of your content is available – All of the pages on your website are available on every device.
- Saves time and money – No need to design and maintain additional sites for each type of device.
- Search Engine Optimisation is improved – Google wants to send visitors to sites they want to see. In fact, they’ve said Google ranks sites optimised for mobile devices higher in mobile searches.
- Better performance – The responsive design displays images optimised for each device. In turn your website will load and display quicker. Over 40% of people will abandon a website page if it takes more than three seconds to load.
- Future Proof –Responsive Design is fluid and adapts to new technology.
- Easy To Manage – Content can be edited and update using one single content management system.